innovation, by design.

Helping companies accelerate innovation and thrive in the digital economy.

Hidden is a design-led digital innovation studio. We create meaningful branded experiences that solve real problems for your customers in ways that meet the needs of your business - faster, and with less risk.

Unlock the secret weapon of the world's digital leaders.

Customer expectations and digital behaviours are changing as quickly as the world around them, and to keep pace in the new digital economy companies will need to look to new ways of delivering and capturing value. We help you not only survive this digital shift, but thrive by unlocking the full potential of design - the secret weapon shared by digital leaders like Amazon, Apple & Nike - in creating digital experiences that bolster customer loyalty in the short-term, and as a long-term driver for innovation, growth and strategic problem solving into the future. The time to go on the digital offensive is now.

We can help you

Accelerate innovation

We facilitate rapid design-led sprints & jam workshops to ignite innovation and flex your team’s creativity to help shape the strategy for your digital solution.

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Launch digital products

We design, develop and launch transformative digital experiences. By teaching as we go, we implement repeatable, fast-moving methods for sustainable innovation and growth.

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Kickstart transformation

We help align your stakeholders and team around a customer-centric vision, before laying the design foundations needed to keep pace with agile development.

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Design loveable experienecs

We turn strategy into tangible design, tested with customers and set to wow your stakeholders and investors - all before investing in a single line of code.

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Helping kickstart digital transformation for Australia's largest EdTech

- Customer & stakeholder discovery to inform the product vision
- Helped lay foundational design principles, design system and workflows to accelerate development
- Built internal design capabilities, including hiring and training

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Who we work with

Growth-stage disruptors

We help growth-stage disruptors increase their competitive advantage in digital customer experience through design-led innovation.

Established organisations

We use design to help established organisations fend off the challenges caused by digital disruption by delivering innovative digital offerings, redesigning existing experiences, and assisting in digital transformation visioning and alignment.

Early-stage startups

We help navigate the complex waters of launching a digital business and reaching product-market fit. From funding through to first product release and towards growth, we use lean methods to save costs and reduce risk.

Agencies & tech partners

As digital innovation and design partner, we can bolster your agency or technology company's digital innovation offering & value you are able to provide your clients.

Trusted by leading brands and bold startups

What they're saying

Hidden worked with us to establish a set of guiding design principles and develop a robust design system that has helped our product, design and development teams collaborate and stay aligned throughout the project."

hartley mitchell - product manager
education horizons group

"If you're an organisation that's feeling the pressure to improve your digital customer experience or launch a new digital offering, I strongly recommend a chat with the guys from Hidden Innovation....we simply could not have launched as quickly and seamlessly as we did without them.""

kylie merritt - ceo & co-founder

An amazing experience. My business partner and I highly recommend Hi. It is so exciting, inspiring and empowering to experience these guys in action. What they can deliver in only a few days is mind-blowing."

Nick harris - co-founder
optimal humans

Hidden uses new technology to create highly emotive experiences that consumers can interact with, it’s a rare talent that is getting more and more important to marketers everyday.

cameron luby

Book a free workshop with a digital innovation expert.

Has your organisation been impacted by the shift to digital? Hidden is currently offering a 2-hour obligation-free Digital Explorer Jam workshop valued at $1600 to select businesses for free.

Contact us to find out more