As designers, we knew of design's tremendous value not just downstream in executing ideas, but also upstream in the innovation process for identifying and creatively solving problems for customers. So, with a goal of redefining the agency-client relationship and reducing unnecessary wasted time and money building digital experiences nobody wanted, we launched Hidden - a design-led digital innovation studio that helps companies kickstart their digital journey and deliver experiences that customers need, in a way that drives value and decreases risk to the business.
Today, we have helped companies launch digital products, kickstart complex digital transformations, design new compelling digital propositions and ignite creativity and innovative thinking with established brands including ANZ, Ferrari, SBS and EY, as well as ambitious funded startups.
Does your venture have high uncertainty ? A lot more questions that answers?
Is it likely that your venture may need to pivot if you had validation feedback from the market?
Does your venture require some quick finding before significant funding can be committed?
Does your venture stand among your competitors?